The metaverse will transform the consumer society into a digital form. And this will reintroduce the limitations of a two-dimensional virtual world. Even the most advanced augmented reality techniques and high-end visual effects, our screens remain flat. And people only interact with their eyes. This means that behavior in this environment will become more natural.
On the other hand, technological limitations make the current metaverse a dangerous reflection of the real world. However, in this era of COVID-19''s lockdowns, worries, and anxieties, people have certainly become more reliant and responsive to remote communications, which includes early exploration of the metaverse. For businesses, those who move quickly and get ahead of the adoption curve, it provides excellent opportunities to generate new revenue streams.
A battle for the metaverse soul
One of the major issues is whether or not there will be a single global metaverse universe or several? At the moment, there are several versions of the metaverse, and all of them are fairly basic. In the 1980s, VHS won out over Betamax, then there were CDs and DVDs, and mpeg/mp3. Each time, the format war was a struggle between competing companies. For example, with smartphones, for instance
Facebook''s move to the Metaverse is a sign of how big this space is going to be. However, Facebook will certainly not dominate it. Competitors will appear soon. Given that we are in the early stages of metaverse development, there is an opportunity for telephone companies and telecoms services (telcos) to reap the rewards they have gained, enter the network side and delivery of metaverse services, and also to recoup some of their capital investment in 5G. Some are already moving in this direction.
The 5G and the metaverse are not connected in any way. In the era of converged and heterogeneous networks, there is no difference at which point the client is connected and what transport is used to transmit information from point to point. 5G is just one of the technology that is slowly developing across the globe. It is only one component in a larger connectivity solution. Other elements include the creation of mesh networks.
We will see the advent of 6G, and even 10G, because digital advances like the metaverse tend to accelerate technology evolution. Cependant, the speed at which new technologies will develop in telcos, for example, is partly a result of the increasing need for traffic consumption and the expansion of data-intensive content, including augmented reality and virtual reality.
There is a reverse loop. When infrastructure becomes improved, it becomes possible to develop new goods and methods of using technology. This extends beyond virtual content, for example, self-driving automobiles and the concept of developing roads that facilitate this were not possible when we were using 3G networks.
The reality of the metaverse is chastised. If we look at today''s technologies and the construction of new infrastructure that will enable and develop a feature-rich metaverse that accurately simulates real life, the situation isn''t particularly promising. There are other factors, including consumers who are not willing to pay more for access for data-intensive traffic.
Public institutions are undermining their investments in private firms, and even private telcos are hampered by the fact that capital expenditure into new infrastructure doesn''t provide a quick return on investment. There is very little immediate income growth, and it may be decades before telcos, for example, see any significant returns.
In a world in which the graphics will have to be rendered on-screen in direct response to where someone is focusing via their headset, things will need to move an order of magnitude faster, which requires a single or low double-digit latency. This will result in significant capacity and fundamental shifts in how networks are architected and deployed, resulting in a huge industry-wide collaboration.
As we have seen, telcos had remained nowhere near this yet, which is why Meta (Facebook) has invested in everything from subsea cables and satellites to autonomous internet-beaming drones. Although the metaverse may be applications, it''s actually infrastructure.
Early day partners
Meta has seen a partnership with Telefonica, an telecommunications company, to establish a Metaverse innovation hub in Madrid. The objective is to enable network and device readiness through various testing initiatives. As well as provide local startups and developers with access to a 5G laboratory, where they will be able to use a metaverse testbed on Meta and Telefonica''s network infrastructure and equipment.
Many individuals who can influence metaverse development are simply not there yet. Telefonica is small, has long pockets, and needs to invest in the future. Others are also making moves. China Mobile, Verizon, and SK Telecom have quickly grown their efforts to develop platforms that are focused on combining the digital world with real-life scenarios, but their early days.
In short, businesses like Facebook, Amazon, and eBay are starting paying nothing for their customers to access their marketplaces. This may change as virtual reality becomes the new reality.
New income reality
The built metaverse infrastructure should generate income from new business streams. Ideally, this success would not result from shifting a portion of the income from the old infrastructure to the new one, but rather from creating a new form of consumption. A simple example is the creation of a road for self-driving automobiles with users paying for traveling on the road.
In this case, revenue is generated for the infrastructure''s owner, and not for the content owner in the metaverse. In this instance, the fee for guaranteed data speeds, in a business conference, should also go to the infrastructure owner, and not to the operator of the communication platform.
The question for telcos is whether they will gain control of both consumers and services that access the metaverse network. However, this depends on how early they are into the market and what foundational work they may invest in to improve the metaverse.
Humans'' CEO and founder, Vlad Dobrynin, is.