Apple''s efforts to meet its March mandate that allows dating app developers to use external payment platforms were inadequate, according to the Authority for Consumers and Markets (ACM) in the Netherlands. It said the proposal was a "improvement" but was not sufficient to comply with European and Dutch regulations.
In a statement from a Dutch reporter, the Netherlands Authority for Consumers and Markets (ACM) has concluded that Apple''s changes on March 30 to its dating guidelines are inadequate. "We feel that Apple has made improvements in its procedures, but these are still underperforming European and Dutch regulations."
Toezichthouder bereidt nieuwe last onder dwangsom voor. ACM ziet wel "verbetering in de voorstellen," maar die zijn nog "onvoldoende." pic.twitter.com/dncKOj51H6
Apple submitted a proposal allowing Dutch dating apps (and, apparently, only Dutch dating apps) to either use third-party payment systems or Apple''s in-app platform, but not both. Regardless of what developers approached, Apple would still cover 27 percent of app sales for studios earning less than $1 million per year.
Apple''s second proposal was similar, except that it required developers to create two separate apps, one for Dutch customers and one for everyone else. In January, regulators appended strongly, calling it "unreasonable."
Apple has already been fined 5 million euros per week up to its maximum penalty of 50 million (about $55 million) but is considering bringing additional penalties, owing to the fact that the initial penalties did not imply that Apple would comply with its expectations.
ACM is currently developing a new order, subject to periodic penalty payments, after publishing this new order, as well as on the subject of which Apple is still in violation. That might take several weeks, according to the regulator.