A new self-serve product from LTK is designed to assist brands of any size and budget in establishing, managing, and scale actions to help drive sales and engagement.
LTK has pledged to provide up to $1 million to assist eligible companies in harnessing the power of creator-guided commerce.
DALLAS (BUSINESS WIRE)May 3, 2022
LTK, the largest worldwide influencer marketing platform, is developing a self-serve approach that allows businesses of all sizes to directly develop, manage, and scale their influencer marketing plans across publishing platforms, including the LTK shopping app. LTK Connect is a flexible end-to-end solution for businesses to develop and manage creative campaigns, from identifying and directly communicating with thousands of commerce-focused LTK creators to performance tracking, image licensing and payments.
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A new self-serve product from LTK is designed to assist individuals of any size and budget to develop, manage, and scale campaigns to assist drive sales and engagement. (Photo: Business Wire)
Thousands of brands have worked with LTK for over a decade to help drive billions of sales through its platform. LTK Connect opens the way for so many other companies, especially direct-to-consumer businesses, to tap into the power of creator-guided commerce. In addition, LTK is offering $1 million in incentives to assist eligible LTK Connect brands in boosting their growth through creator-guided shopping.
According to Kristi OBrien, the LTK Brand Platform''s general manager, providing access to brands of all sizes to the trusted LTK influencer platform that has driven success for tens of thousands of brands, as well as the top-rated shopping app with millions of shoppers, is a huge disruptive force for direct-to-consumer brands. We are hyper-aware of the importance of return-on-investment for these brands and are obsessed with developing effective product solutions that help them achieve their objectives.
Following a beta with select businesses, LTK Connect has now opened to all businesses.
Sloane Gibney Grossberg, the founder of shortyLOVE and the former Marc Jacobs bags and accessories design director, said the process of launching a successful influencer campaign is surprisingly simple on the LTK platform no agencies. No consultants. We do it all in-house with LTK Creators who not only know what theyre doing, but they care about doing great work. Now we have a genuine brand presence on Instagram and on the LTK app. I never imagined it would be this simple!
Humanized, Creator-Guided Shopping: The LTK Difference
LTK, based on proprietary performance data from LTK creators, will assist the next generation of shopping by empowering creators, brands, and shoppers. LTK has direct, personal relationships with premier, commerce-focused entrepreneurs to execute campaigns across their digital footprint to ensure them become economically successful. Millions of shoppers use the LTK app because it provides a humanized shopping experience driven by people they trust.
For more information on LTK Connect, please visit https://company.shopltk.com/connect.
About LTK (formerly rewardStyle and LIKEtoKNOW.it)
LTK, the largest international digital marketing platform powered by creators, was founded in 2011 by Amber and Baxter Box to enable world''s premium lifestyle creators to be as economically successful as possible. Founded today, LTK has grown to become a trusted and effective business-enablement platform where creators launch, run, and grow their universal Shop. Today, the company has surpassed $3 billion in annual retail sales from over 200,000 talented people in over 100 countries. It is currently operating on five continents. To download the app
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Ashley Wimberly, media@rewardStyle.com