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After completion of its Activision Blizzard acquisition, Microsoft is seeing a slew of growth. The. That is particularly impressive considering a tough comparison to a huge March 2021 game sales.
Microsoft led the growth with Xbox hardware. The company claims that hardware sales increased by 14% year over year. This led to Xbox's strongest non-holiday quarter ever. Microsoft has now begun integrating Xbox systems into the supply chain. That makes it much simpler for the company to outdo itself compared to last year.
Hardware sales create a cascading effect that helps software and services prosper as a result.
According to Microsoft's earnings report, Xbox content and services revenues were up 4% after a good match last year. "With growth in Xbox Game Pass subscriptions and first-party titles, the percentage has been partially offset by declines from third-party titles."
As a result of this in the console cycle, many people may choose to purchase an Xbox if they cannot find a PS5, however, the important growth is made by selling its own games as well as providing a platform for live-service partners. Every Xbox it sells facilitates that. It's also crucial to at this point in the console cycle, when many people may opt for an Xbox if they cannot find a PS5. And many people are still struggling to find a PS5.
But, in the end, it will be the software and service offerings that will guide the Xbox Series X/S to the maximum success. And robust games from Bethesda, like Starfield, and Activision, like Call of Duty, may help.
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