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Mattel has launched a new Masters of the Universe game on Roblox. He-Man and the Masters of the Universe: You have the Power are the latest titles to chasing after Roblox's audience of more than 50 million daily active players.Mattel is the latest company to go in pursuit of the, the universe of virtual worlds, all interconnected, like in novels such as and. And Roblox is considered one of the main platforms for the metaverse, as it so far.
The game enables fans to enter the realm of Eternia, where they can compete in player-versus-player (PvP) encounters as their favorite Masters of the Universe characters, inspired by He-Man and the Masters of the Universe.
The game, which was developed by GameFan, is a free-to-play RPG for players of all ages, including players of all ages. Players may also collect and upgrade additional Masters and their cosmetics, and explore Castle Grayskull to uncover its many mysteries.
According to Rob David, the showrunner and executive producer of the show and vice president of content design at Mattel Television, "Masters of the Universe" is an iconic global phenomenon involving being the best version of yourself. "We're delighted to be on Roblox to provide a new opportunity for viewers to connect with our all new Netflix series through this interactive experience where anyone can explore Eternia through the lens of their favorite characters."
In addition to the Hot Wheels Open World, Mattel is the second Mattel brand to join the Roblox.
In two series, Mattel and Netflix teamed to bring Eternia back to screens. The animated series Masters of the Universe: Revelation is a continuation of the classic storyline from the 1980s. Kevin Smith served as showrunner for the animated series, which includes a total cast of actors including Mark Hamill, Lena Headey, Chris Wood, and Sarah Michelle Gellar.
Mattel's Masters of the Universe was first introduced to the world in 1982 with a line of action figures. In 1983, a cartoon series He-Man and the Masters of the Universe became one of the first children's programs to be streamed on television.
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