Apple Acquired A Startup Scout FM To Create Radio Stations For Podcasts
The American Corporation Apple bought the startup Scout FM, which develops radio stations for podcasts, according to Bloomberg, citing a source.
"Apple has acquired a startup that makes listening to podcasts more like tuning in to radio stations, with the goal of improving the quality of its services in competition with Spotify Technology," the report said.
As the Agency notes, the difference between the Scout FM app is that the developers have created separate stations with podcasts on various topics and offers them to listeners depending on their interests and preferences. Other listening platforms allow users to listen to individual podcasts.
Podcasts are one of the key content formats for Apple. The company was one of the first players in the technology market to popularize the podcast format 15 years ago. Since then, Apple has been gradually updating the functionality of its Podcast app on almost all devices.
An Apple spokesperson confirmed the acquisition but declined to comment.
Apple, founded in 1976, manufactures personal and tablet computers, audio players, phones, smartwatches, and software.