Ubisoft, the world's largest game publisher, became the first big business to declare that it will perform the all-new shiny E3 2023 event. Now, the company has told VGC that it will "move in a different direction" and instead conduct its own separate event on June 12th in LA.
ReedPop, the ESA's primary organizer, did not respond to VGC's requests for comments.
No major industry player has announced that they'll be skipping this year's event, although Nintendo and Microsoft have already indicated that they'll skip the event, which is a reasonable assumption given that this was the first sign of E3's fall from grace).