Sony announces a shift at the top that sounds more like a promotion for Hiroki Totoki, the company's previous Chief Financial Officer, who will now hold the position of president.
Totoki was already a significant figure in Sony's organizational structure, and his appointment as president shouldn't alter much in terms of direction and strategies, but more importantly it's a recognition of the executive's abilities, who will now have a greater role relief.
Totoki, 58, will take over as Sony's president and chief operating officer from April 1st, while current president Kanichiro Yoshida will continue to hold his positions as chairman and CEO of the firm. The move is seen as a way to strengthen Yoshida and his predecessor Kaz Hirai's efforts.
"Sony's historical problem is that it can't support what he started," said Atsushi Osanai of Waseda Business School. "On the other hand, shareholders expect Sony to create new things constantly, so it will be interesting to see what team Totoki will form and how he will respond to expectations."
Sony's financial statistics came out just today, which, contrary to a drop in the total company, rather demonstrate a solid PlayStation performance, with 32 million PS5s sold internationally.